PROJECT BACKGROUND:
Natrava is a meal replacement shake brand based in Texas that offers premium nutritional products for both men and women who are looking happier and healthier through eating better, consuming the best nutrients without sacrificing their day-to-day modern lives.
PROBLEM:
The founders are looking for a way to stand out apart from their competitors and embody the premium brand they developed into a clean, modern, premium wellness brand.
SOLUTION :
VISUAL IDENTITY & PACKAGING DESIGNS
Our solution is to translate their brand attributes and brand foundation into a signature visual identity that Lunawell will embody. Through clean-cut designs and eye-catching identity, the brand will have an easier journey to attract their target consumer and claim their position in the market.